As Omar Farooq – The man behind Republic rises to the top of the Fashion Industry in Pakistan after launching his own label Republic with the ultimate signature style and cuts, not bashful for experimenting with the new trends of chic and elegant clothing, has been -so expeditious and complete that it is indeed hard to believe that he’s just 33 years old. Riding high on the success of his brand, Omar Farooq talked to Community about his nominations at International Woolmark Prize-Dubai and Lux Style Awards-Pakistan, the trend of being brand cautious and how designers across the border are making it big for their fashion industry.
Being self-cautious is important in today’s world but this inclines people to the craze of being brand cautious. The trend has shifted to bagging products with ‘expensive tags’ and the wise question of why to spend gratuitously on the products that are not worthy the tag they hold is fading out but for Omar, men’s wear is not about wearing brands. “Men’s wear is not about wearing brands, in my opinion it is the most vulgar display of anything you can do.”
Stella McCartney might design clothes that are meant to last and the pieces that aren’t going to get burnt but Farooq contradicts the former’s belief thinking fashion very different indeed. “Nothing is sustainable, I don’t believe in suitability and fashion is all about evolving and experimenting. One should not be that predictable as well and that’s the beauty of it.” Says Farooq.
It won’t be erroneous if we whoop Omar Farooq as the charmed designer for not subjected to harsh critique comment to date during the early years of his career. “I’ve been very lucky in this aspect and I really don’t remember my work being criticized in any form or shape. When I started, the first year I hired some boys from PFDC(Pakistan Fashion Designing Council) to help me out (When Republic was just a mere idea).” He adds, “They all were indeed very skeptical and critical as well. It was very...