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Development Of The Plymouth Valiant Essay

  • Submitted by: baconflag
  • on March 22, 2012
  • Category: Social Issues
  • Length: 5,836 words

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Below is an essay on "Development Of The Plymouth Valiant" from Anti Essays, your source for research papers, essays, and term paper examples.

The Plymouth Valiant is an automobile manufactured by the Plymouth division of Chrysler Corporation in the United States from 1960-1976. It was created to give the company an entry in the compact car market emerging in the late 1950s. The Valiant was built and marketed worldwide in countries including Australia, Canada, Mexico, New Zealand, South Africa, Argentina, Brazil, Switzerland, Sweden, as well as other countries in South America and Western Europe.

Road & Track magazine considered the Valiant to be "one of the best all-around domestic cars."[1]

First generation Plymouth Valiant sedan
Production 1960–1962
Assembly Dodge Main Assembly, Hamtramck, Michigan
Los Angeles Assembly, Maywood, California
Lynch Road Assembly, Detroit, Michigan
Newark Assembly, Newark, Delaware
Saint Louis Assembly, Fenton, Missouri
Body style 4-door sedan (1960–62)
4-door 3-seat wagon (1960–61)
4-door 2-seat wagon (1960–62)
2-door coupe (1961–62)
Engine Template:Auto CID LG Slant-6 I6
Template:Auto CID RG Slant-6 I6
Transmission 3-speed manual
3-speed Torqueflite automatic
Wheelbase 106.5 in (2,710 mm)
Length 183.7 in (4,670 mm)
Width 70.4 in (1,790 mm)
Height 53.3 in (1,350 mm)
Curb weight 2,750 lb (1,250 kg)
Related Dodge Lancer
Chrysler Valiant

In May 1957, Chrysler president Lester Lum "Tex" Colbert set up a committee to develop a competitor for the increasingly popular small imports. Virgil Exner, Chrysler's chief stylist, designed a car that was smaller and lighter than a full-size car without sacrificing passenger and luggage space.[2] Originally named the Falcon after Exner's 1955 Chrysler Falcon concept car, the vehicle was renamed the 'Valiant' honoring Henry Ford II's request to use the name for the Ford Falcon.[3] The Valiant debuted at the 44th International Motor Show in London on October 26, 1959.[4] It was introduced as a 1960 model and was officially considered a distinct brand,[5] advertised with the tagline...

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